To address this challenge, the Be He@lthy, Be Mobile (BHBM) initiative was set up by the World Health Organization (WHO) and the International Telecommunication union (ITU) in 2012. BHBM works with governments to scale up mHealth services for NCDs and their risk factors. Millions of people have already been reached through the programmes and evaluation shows that they are impacting positively on users’ health.
The mHealth handbooks are a set of comprehensive planning tools designed to improve the capacity of countries to implement sustainable mHealth programmes at scale. Be He@lthy be Mobile’s handbooks are tools that provide in-depth information on how to develop and implement large-scale mobile health programmes to prevent non-communicable diseases and their risk factors. Be He@lthy Be Mobile works with global experts and countries to develop a handbook for each disease area of focus, with the purpose of providing technical assistance for others wishing to implement a national mHealth programme.
Each handbook contains information about programme management and operations, content development and adaptation, technology selection for message delivery, promotion and recruitment strategies for potential users, establishing systems for monitoring and evaluation, and additional resources.